And my usual answer is that B2B sites should use WordPress and B2C sites should use Shopify. If you know how to code, you can choose WordPress even if you’re doing B2C.
As for why, please give me a chance to explain.
How does WordPress work?
WordPress is a content management system and blogging software that is free and open source. It is built on PHP and MySQL. WordPress has an architecture for plugins and a system for making templates. As of April 2018, more than 30.6% of the top 10 million websites use WordPress. WordPress is the most popular system for managing the content on a website. WordPress is used to make about 40% of the websites in the world.
This is what Wikipedia has to say about it. In fact, WordPress makes up 43% of all websites right now.
So why does WordPress have such a high market share that keeps growing?
Advantages of WordPress
Free of charge
Use WordPress to build a website and do SEO. You don’t have to pay WordPress anything to sign up for an account, build a page, or launch the website.
So, since WordPress is free, do we need to plan for other hardware costs to build a website?
the response is you need to buy a domain name first. If it is a normal domain name that has been registered, it usually costs 55 yuan. If your server is not from a foreign service provider, it is very easy to buy it directly from Alibaba Cloud or Tencent Cloud. This tool, leandomainsearch, can help you choose a domain name if you need to.
Also, you need to buy a server. How much it costs will depend on the hard requirements of your website. Most of the time, 1000–3000 is enough.
Rich themes for templates
WordPress has almost 5,000 free themes that you can choose from based on your needs.
You can also install many different kinds of themes at once, and you can see how they look in real time. Each theme, of course, has its own custom functions. Before you install the theme, you should look at the Demo that it made.
Design that responds
As was said above, there are a lot of things to talk about, but what about how it’s set up? Most of the themes in it can be used on mobile devices, and he will have clear notes to help him choose each one.
Implement page customization
You can do secondary development if you want your company’s website to have a unique look. From the design of the website’s static page to the custom generation of the website’s front-end style to the development of the website’s back-end and the uploading of your own product materials, we do it all. You can change how each page looks.
But if you decide to customize the page, you’ll need your own team and a lot of time and attention to detail to finish the site.
Even if you don’t know how to code, you can still use WordPress to make your own website. It has a flexible editor, so it can be used by dragging, pulling, and pulling again, as we say.
If you are new to code, I think you should try to set up elementor. But the idea is that you should pick a theme template that works with elementor.
One of the most outside voices, Google says that WordPress is one of the best platforms for SEO. So why isn’t he friendly? Overall, it meets most of the factors that Google uses to rank sites. For example, all the tags on the page, the use of technical SEO on the site, a fast website, plug-ins that help the website achieve SEO, and so on.
Suitable for blogging
WordPress is known as the best blogging platform in the world. If you want to make a blog or news website, you should go there. Google can find your blog faster if you use it to upload it.
Now that content is king, the time is right for its growth.
Suitable for e-commerce
Aside from B2B, many e-commerce sites can also use WordPress to build a store because it has a WooCommerce e-commerce plugin.
So why don’t I start by recommending WordPress as an e-commerce platform at the beginning of the article? Let’s compare the pros and cons of WordPress and Shopify.
- You don’t have to pay platform rent, but Shopify does.
- The platform doesn’t need a commission, but Shopify does. The commission for Shopify ranges from 0.5% to 2%.
- Open-source websites are in charge of themselves.
- The cost of building a mall is high, and you need to know how to put together a website. Shopify is easy to use and gets you up and running quickly.
- Use plug-ins to add features.
- There are a lot of plugins you can use with WordPress. For example, you might want to deal with image compression, create sitemaps automatically, manage your site’s SEO, make different inquiry forms, etc. To do it, install the plug-in.
You can, however, install the plugins you need to keep your site safe and fast.
A site that is well-known
A big part of the world is made up of WordPress. What kinds of websites are built with WordPress? It’s likely that everyone has heard of the following websites.
- White House website: Whitehouse.gov
- Harvard Gazette: news.harvard.edu
- BBC America is at www.bbc.com.
- Sony Music’s website is www.sonymusic.com.